Meet the BRZ Marketing & Engagement Team - 3/4

Posted on : Tuesday, June 08, 2021


This is the penultimate edition of our “Meet The Team” blog, where we introduce the members of the BRZ Marketing & Engagement Team. This team will be significantly involved in Downtown’s upcoming summer events. They will be present and lively during the Downtown Farmers Markets this summer so feel free to stop for a chat!. The Marketing & Engagement team additionally continues to promote the Downtown businesses through various social media tools including the weekly “Dive Into Downtown” video-series. The team has also been working towards the Pop-Up Park Project debuting this weekend, starting Friday at noon! This will be an ongoing initiative throughout the summer, with alternating themes and locations! Stay tuned for more details on the Pop-Up Park Project.

For the second segment of our four-part “Meet the Team” blog, meet Lana. 

Lana is entering her last year of high school at Winston Churchill. She is looking to pursue a post-secondary education in either political science or commerce. Lana has previously volunteered with the Downtown Lethbridge BRZ, mainly at the summer markets, but is now joining the Marketing & Engagement Team for the duration of the summer. When asked what she was looking forward to this summer, she replied: “I’m looking forward to continuing to build my relationships with the downtown business owners and the board”. Lana is also eager to gain more experience in the marketing world. Her favorite Downtown locations include Lighthouse and The Penny Coffee House. Lana enjoys curling, and volunteering at different organizations.

Welcome, Lana!